The BB&T Leadership Institute

The BB&T leadership Institute provides leadership development and human resources programs and consulting to help companies and organizations build leadership capacity and reach their performance goals.

The institute began more than fifty years ago as Farr Associates, a leadership development firm founded by Dr. James Farr. Operating today as a subsidiary of BB&T Corporation and headquartered in High Point, North Carolina, the firm serves corporate clients throughout the United States.

The core services provided by the institute include leadership development programs, executive team workshops, one-on-one executive coaching and human resources consulting.

The BB&T Leadership Institute manages a school-based financial literacy program for high school and college students, Financial Foundations, that is a collaborative initiative with Everfi. BB&T offers a digital app, LEGACY, that is available at no cost at and from the App Store and Google Play.

In 2014, the institute began piloting a leadership development program for school superintendents and principals in North Carolina, with a long-term plan of extending the program to other states.

William W. (Will) Sutton, Executive Vice President and director of the institute is a long-time executive with BB&T Corporation. Sutton served as manager of the BB&T University from 2005 until 2013 where he led the bank's strategies, training and curricula for operations, credit, sales, leadership and e-learning. He also led The BB&T Banking School and leadership development programs at Wake Forest University. Sutton earned his bachelor’s degree in economics from UNC Chapel Hill in 1991 and is a 2007 graduate of the Stonier Graduate School of Banking at the University of Pennsylvania.

BB&T Corporation

BB&T Corporation is one of the largest financial services holding companies in the U.S.

Based in Winston-Salem, NC, the company operates 1,825 financial centers in 12 states and Washington, D.C., and offers a full range of consumer and commercial banking, securities brokerage, asset management, mortgage and insurance products and services. A Fortune 500 company, BB&T is consistently recognized for outstanding client satisfaction by J.D. Power and Associates, the U.S. Small Business Administration, Greenwich Associates and others.

More information about BB&T is available at