Read to Lead

Purpose-focused leadership books new this season.

The Algebra of Happiness: Notes on the Pursuit of Success, Love, and Meaning

Although he teaches brand strategy at New York University’s Stern School of Business, Scott Galloway teaches life strategy in his latest book.

“The Algebra of Happiness” trades on his signature unconventional style but with the aim of helping you find your formula for a life well-lived. The book covers making job decisions, cultivating strong personal relationships and determining your highest purpose. In short, it’s a genius handbook for finding meaning at the top of your profession.

How to Win in a Winner-Take-All World: The Definitive Guide to Adapting and Succeeding in High-Performance Careers

Have you ever wished your career path were less winding and more focused? Neil Irwin’s latest offering suggests you shouldn’t wish that at all.

Through data, research and analysis, Irwin argues that a more circuitous professional journey enables you to bring together multiple specialties, thus better equipping you to flourish. Belonging on a playlist with Moisés Naím’s “The End of Power” and Seth Godin’s “Linchpin,” the audio version of “How to Win” is narrated in a warm, accessible voice by Vikas Adam.

Reboot: Leadership and the Art of Growing Up

If anyone can inspire the world’s most powerful executives to get in touch with their feelings, it’s Jerry Colonna.

Gimlet Media called this former venture capitalist “the CEO whisperer.” Blending Buddhism, Jungian therapy and daily meditation with boot camp tactics and a startup mentality, Colonna helps his readers shed emotional baggage, communicate better and lead with more authenticity and passion.

The Moment of Lift: How Empowering Women Changes the World

Melinda Gates and her husband, Bill, have devoted their considerable resources to finding solutions for people with urgent needs around the world. Now, she explains the heart of her philosophy: To lift society, you must stop keeping women down.

Backed by significant data, Gates explores pressing global issues from child marriage to gender inequality in the workplace. She shares strikingly personal lessons, too, including her journey to a better balance in her marriage. Gates’ book is full of empowering, uplifting insights for people of any gender.

Three more leadership purpose reads

The BB&T Leadership Institute's consultants share their all-time favorites:

  • “The Power of Habit: Why We Do What We Do in Life and Business” by Charles Duhigg, Random House, originally published 2012
  • “Work Rules! Insights from Inside Google That Will Transform How You Live and Lead” by Laszlo Bock, Twelve, originally published 2015
  • “The Culture Code: The Secrets of Highly Successful Groups” by Daniel Coyle, Bantam, originally published 2018

By Kat Johnson

Read more volume 1, issue 2 articles

Previous article: Quiz: Are You a Purposeful Leader?

Next article: Seek. Instill. Lead.

Branch Banking and Trust Company is now Truist Bank. Learn more(opens in a new tab)