This report summarizes evidence of the impact of our Mastering Leadership Dynamics for Educational Leaders program. This program is an intensive, immersive, three-day program centered on developing deeper awareness into factors that form the individual principal as a leader and how they make daily decisions. Participants increase their leadership abilities through conscious action and improved communication—with the intent of building better relationships within their schools.
In addition to designing our programs according to scientifically supported best practices in teaching and behavior change, at The BB&T Leadership Institute we measure our programs for effectiveness and impact. This helps us continually improve our material and helps our clients maximize the benefits of their investments with us.
Below are representative highlights of the results of our Mastering Leadership Dynamics for Educational Leaders program. We provide this program free of charge to public elementary, middle, and high-school principals as part of BB&T’s mission to make the world a better place to live and to strengthen the communities where we operate.
How likely would you be to recommend this program to a colleague or friend?
4.78 - On a scale 1-5 representing 1: "Not at all Likely" to 5: "Extremely Likely."
Participants’ commitment to change their behavior based on the training
4.77 - On a scale 1-5 representing 1: "Strongly Disagree" to 5: "Strongly Agree."
Participant’s increase in self-awareness
4.80 - On a scale 1-5 representing 1: "Strongly Disagree" to 5: "Strongly Agree."
Participant’s self-awareness-related behavior change five months after the program
- 59% of Behaviors Improved
- 37% of Behaviors Stayed the Same
- 4% of Behaviors Declined
The Mastering Leadership Dynamics for Educational Leaders program mirrors the content of our flagship five-day program, Mastering Leadership Dynamics, but is adapted to educational leaders and delivered through a blended format of both in-person and virtual components. We provide this program free of charge to public elementary, middle, and high-school principals as part of BB&T’s mission to make the world a better place to live and to strengthen the communities where we operate. At The BB&T Leadership Institute, we design each of our training programs to have the maximum effect for our participants and their organizations. This includes, among other strategies:
- Using best practices in teaching and program facilitation, based in our decades of experience in administration and classroom teaching of corporate and educational leaders.
- Employing the best, most experienced and dynamic facilitators who make personal connections with every client.
- Connecting classroom concepts with clients’ real operational knowledge and challenges.
- Equipping clients to make real changes to their behaviors and impact their organizations.
In addition to these strategies, we also measure our effectiveness. It takes a substantial investment to measure the effects of our programs. Our scientists and training experts develop valid instruments, design rigorous procedures and conduct complex data analyses. We have invested in systems and processes to gather and report data. We make these investments because it results in higher-quality products—we learn how clients respond to materials, what techniques work best and for whom, and how to provide better support to clients.
Measurement can also help quantify downstream results of our programs, which captures at least part of our clients’ return on their training investment of time and energy.
Our measurement approach
We want our clients to:
- Feel engaged during our programs and find it valuable and relevant to their work
- Learn new knowledge and become motivated to apply what they learn to their work
- Positively change their behaviors in ways that improve their lives and the lives of their employees and co-workers
- Improve organizational outcomes where they work
This approach to measuring the effects of our training is demanding, but it’s necessary to build the highest-quality and most effective training and interventions.
We achieve these goals by designing powerful programs and delivering them effectively. As a result, our classroom sessions are engaging and meaningful. Our facilitators routinely ensure participants are learning the concepts being taught and demonstrate understanding of how to use it in their work. Our curriculum and facilitators also equip participants with tools and motivation to change their behaviors and apply their new knowledge to make positive impact on their organizations.
Our measurement efforts also help achieve these goals by quantifying which techniques work best. Our measurement approach is to quantify clients’ experiences related to each of our four main goals. Our approach is aligned with popular frameworks such as Kirkpatrick’s(opens in a new tab) and ROI Institute(opens in a new tab) methodologies; however, we also apply the standards of scientific, evidence-based best practices for evaluating training interventions and measuring behavior change Disclosure 1 Disclosure 2 .
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Salas, E., & Cannon-Bowers, Janis A. (2001). The science of training: A decade of progress. Annual Review of Psychology, 52, 471-99.
Leithwood, K., Seashore Louis, K., Anderson, S., & Wahlstrom, K. (2004). How leadership influences student learning. Wallace Foundation.
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